What IF?

WhatIf logo

Compared to most industries the working environment in construction is naturally more dangerous. Despite the enormous, positive improvements in safety in the industry in the last decade, the most forward thinking construction organisations know there is much more still to be done.

The O’Keefe Group aims to set the highest of standards in health and safety and the What IF? brand mark is a reflection of our aspiration to create a working environment that is permanently “Incident Free”. Health and Safety is the Group’s number one priority, as championed by CEO Patrick O’Keefe, and in our business it is a way of life not just a saying.

However, we are not complacent and we will never assume that we have created an environment that is entirely free from danger. What we can guarantee is that every member of staff, client and site visitor is made completely aware of What IF? and its meaning as we strive towards our goal of creating a working environment where everyone goes home safely.